Creating an eCommerce Site from Scratch - Week 1
Hello, its has been a long time since I blogged on my site, maybe a year or so ago. This site has only 60 visits a month by search engines but lets try to turn that around.
I am going to blog about creating this eCommerce store. I will not reveal the niche, products or keywords because not all the people that will read this are as nice as you are. But I will post Images of my site, changes that I will be doing, stats of my site and I will share my failures and my victories through this blog. I will blog weekly so be sure to come back you check updates out.
By the way, I am Jean Carlo Him a 23 year old Internet Geek. Panamanian. 6 Years of internet marketing experience. I have done it all, sold money making ebooks, ebay trading… you name it! This will be my second attempt to make my blog live again! I feel like Dr. Frankenstein that night…
This post divided on the four main parts that I emphasized the most when I was creating the site. and really are the aspects you should keep in mind while you are creating a site. This Parts are Keywords, Domain Name, Content and Products?
Keywords
I did my keyword research and decided that I will be optimizing this site for only one keyword. This keyword will give me approximately 1100 hits daily, therefore I should get around 40000 hits a month. I only have 49,000 competing pages on the keyword and my website will be fairly the best one out there. Besides offering the products I will provide tips on how to pick the best one, I will blog about information on the niche and try to create a niche community around the niche.
Domain Name
I will keep this simple. I used the keyword that I am trying to optimize (Simple SEO technique) plus, a type of word that I like to call “power selling words”. As an example:
My market is: remote controls for TVs
My keyword is: remote controls
So I will try to get a website like this: www.EliteRemoteControls.com
Content
On an eCommerce website you need to have also in consideration that content is also king. You can be a store online. Or, you can be a place in wish people look for information, share thoughts with you and other visitors and also provide solution for their needs. Its way better than a store because as you engage readers, you engage potential customers that might buy something that you recommend they should have. That is my goal with this site. Conversion in a couple of months of steady traffic is going to be ridiculous (At least is what I think).
Remember on a eCommerce store you want to add good products and you also want to have a good description of those products so your buyer will know exactly he is buying. Get pictures and tons of information of the products as you can.
I did only two categories, one for accessories and the other one for the main products I am offering. I like niche stores. Because they are small and if you get the right traffic you can get good sells. On my store I have four products. They are three main and one accessory.
On the upcoming weeks I am planning to add, a Blog for the site talking about the products and the Niche, add videos, and try to make the site as dynamic and Web 2.0 as possible.
The “skeleton” of the website at this moment is almost Finished. I will give the final tweeks this weekend. I will verify product prices with the competition (by the way I am offering super competitive prices), check that all the product description and categories a are where they should be. Make sure that all the meta tags are correctly placed on each page of the website and finally add my store logo and my homepage banner. I had this logos designed professionally, I really recommend that you do this check list before going live.
Products?
Yes, products with a question mark. I don’t own the products, and will own them but only for a short amount of time. My potential customers will go to my site, will find my products and attempt to buy them and… I will get my money. But what happens to the product I offered? This where my supplier comes in.
I use Dropshipping. No… that not the name of my supplier. Dropshipping is an interesting way of selling products over the internet. At this moment I have my customers’ money but no product. Once the order is placed I will contact my supplier, I will give him all the details of my customer, name, address phone number so they can ship the product to them. That right, even though I am running this business in Panama City, Panama I will do business with US customers because I the place that will be shipping is also in the US. I am just a link to them. Of course, they have my credit card number, as soon as I send them the product details and the customers’ information, my credit card will be charged for the wholesale price of the product.
Niche BLUEPRINT 2.0;is great program that has guided me through this process. I highly recommend… Click Here!
What other aspects you think are important for an eCommerce store?






